1. Introduction
SnowDellaPartner.co.uk ("we", "us" or "our") is committed to protecting your privacy. This Privacy Policy explains what personal data we collect, how we use it, the legal basis for processing and your rights under UK GDPR and the Data Protection Act 2018.
By using our Website, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our data practices, please do not use the Website.
2. Data we collect
We may collect and process the following categories of personal data:
- Technical data — IP address, browser type and version, operating system, device type, referring URLs, pages visited, time and date of visits, and other diagnostic information.
- Usage data — Information about how you interact with the Website, including clicks, scroll behaviour, link interactions and session duration.
- Cookie data — Information stored on your device through cookies and similar technologies. See our Cookies Policy for full details.
- Communication data — If you contact us by email, we collect your email address, the content of your message and any other information you choose to provide.
- Affiliate tracking data — When you click affiliate links, we and our partners may record referral identifiers, click timestamps and conversion data to attribute commissions.
We do not require you to create an account to use the Website and we do not intentionally collect sensitive personal data such as financial information, health data or government identification numbers.
3. How we use your data
We use personal data for the following purposes:
- Operating, maintaining and improving the Website
- Analysing usage patterns to enhance user experience and content relevance
- Attributing affiliate referrals and managing commercial partnerships
- Responding to enquiries and communications
- Complying with legal obligations and protecting our legitimate interests
- Detecting and preventing fraud, abuse and security incidents
4. Legal basis for processing
Under UK GDPR, we process personal data on the following legal bases:
- Consent — Where you have given clear consent, such as accepting non-essential cookies through our cookie banner.
- Legitimate interests — For website analytics, security, affiliate tracking and improving our services, where these interests are not overridden by your rights.
- Legal obligation — Where processing is necessary to comply with applicable laws and regulations.
- Contract — Where processing is necessary to respond to your communications or fulfil a request you have made.
5. Cookies and similar technologies
We use cookies and similar tracking technologies to collect usage data and manage affiliate referrals. Essential cookies are necessary for the Website to function. Analytics and affiliate cookies require your consent where applicable.
For detailed information about the cookies we use, how to manage your preferences and how to disable cookies in your browser, please read our Cookies Policy.
6. Data retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting or reporting requirements.
Technical and usage data is typically retained for up to 26 months. Email correspondence is retained for as long as needed to resolve your enquiry and for a reasonable period thereafter. Affiliate tracking data is retained in accordance with our commercial agreements, typically for up to 24 months.
When data is no longer required, we securely delete or anonymise it.
7. Your rights under UK GDPR
As a data subject in the United Kingdom, you have the following rights:
- Right of access — Request a copy of the personal data we hold about you.
- Right to rectification — Request correction of inaccurate or incomplete data.
- Right to erasure — Request deletion of your personal data in certain circumstances.
- Right to restrict processing — Request that we limit how we use your data.
- Right to data portability — Request transfer of your data to another service provider where technically feasible.
- Right to object — Object to processing based on legitimate interests, including profiling and direct marketing.
- Right to withdraw consent — Withdraw consent at any time where processing is based on consent, without affecting the lawfulness of prior processing.
To exercise any of these rights, please contact us at contact@snowdellapartner.co.uk. We will respond within one month. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
8. Third parties and data sharing
We may share personal data with the following categories of third parties:
- Analytics providers — To help us understand Website usage and improve performance.
- Affiliate networks and platform operators — To track referrals and attribute commissions when you click through to third-party platforms.
- Hosting and infrastructure providers — To store and deliver Website content securely.
- Professional advisers — Including lawyers and accountants, where necessary for legal or compliance purposes.
- Law enforcement and regulators — Where required by law or to protect our legal rights.
We require all third parties to respect the security of your personal data and to process it in accordance with applicable data protection law. We do not sell your personal data to third parties.
9. Affiliate tracking
As an affiliate website, we use tracking technologies to record when you click links to featured platforms. This allows us and our affiliate partners to attribute registrations and deposits to our referrals for commission purposes.
Affiliate tracking may involve cookies, URL parameters or server-side logging. When you leave our Website and visit a third-party platform, that operator's own privacy policy and cookie practices will apply to any data they collect.
10. International transfers
Some of our third-party service providers may process data outside the United Kingdom. Where this occurs, we ensure appropriate safeguards are in place, such as UK adequacy regulations, standard contractual clauses or other approved transfer mechanisms under UK GDPR.
11. Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
12. Children's privacy
The Website is not intended for anyone under the age of 18. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected data from a person under 18, please contact us and we will delete it promptly.
13. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page. We encourage you to review this policy periodically to stay informed about how we protect your data.
14. Contact us
For privacy-related enquiries or to exercise your data protection rights, please email contact@snowdellapartner.co.uk.